982_MARKETING MANAGEMENT
Course Period:From2010-02-24 ~ Any Time
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Course Intro

Course Plan

 Textbooks
1.行銷管理學(Marketing Management) 2.平衡計分卡(Balance Scorecard) 3.策略地圖(Strategy Maps) 4.策略核心組織(The strategy-focused organization : how balanced scorecard companies thrive in the new business environment) 5.系統化運籌與供應鏈管理 6.供應鏈管理(劉賓陽教授編審)
  • 行銷管理Syllabus
  • 行銷管理PPT教材
Co-Instructor(s)
屠益民

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1102_DECISION THEORY_MIS550
張德民
Period:Not set
LINE sharing feature only supports mobile devices